Commercial Real Estate Marketing Public Relations

Marketing Plans, Projects & Campaigns

CRELIX (sounds like “helix”) understands the art and science of break-through real estate marketing public relations, and puts that understanding to work for you.

We develop marketing, media, content and website strategies that create buzz, build brands and generate sales — so companies like yours can be understood and successful.

Marketing

  • Brand positioning, including brand story development
  • Positioning statements and marketing taglines
  • Visual/graphic identity, including logos and style guides
  • Organization, product, property, service and URL naming
  • Marketing automation/automated marketing and CRM integration for demand generation and lead generation
  • Marketing collateral, including digital brochures, sales sheets and case studies
  • Advertising and direct mail, including digital advertising and search-engine marketing (SEM)—We are Google AdWords certified!
  • Database marketing
  • Email marketing
  • Social media marketing, including blogging, for engagement and community building—We are Hootsuite certified!
  • Franchise system support

Media

  • Media relations and public relations (PR)
  • Social media engagement, including blogging, and community building—We are Hootsuite certified!
  • Print and video news releases
  • By-lined articles, op-ed pieces and white papers (Thought Leadership)
  • Media events
  • Media relations results measurement

Content

  • Case studies
  • Success stories
  • Customer interviews
  • Blog posts
  • Presentations
  • Videos
  • Newsletters
  • eBooks

Websites

  • Website design and development, including CRM integration, for lead generation and demand generation
  • Search-engine optimization (SEO) and search-engine marketing (SEM)—We are Google AdWords certified!
  • Website retracking/remarketing